In 2023, we launched a monumental cleaning expedition in the Conero Natural Park, across the 10 hectares of Villa Giuggiola, the home of Conero Film + ADV for 2023 and 2024.

This initiative brought an entire community together, fostering collaboration and connection.

Out of this effort, Local Bizzarro was born — a non-profit organisation and creative production company made up of directors and artists from the Conero area. United by years of experience in the international creative industry and a shared vision, they work to create something truly unique for their region.

One of Local Bizzarro first moments at Villa Giuggiola in Monte Conero

Assorted trash and debris, collected by Local Bizzarro including broken tiles, damaged household items, and scattered cans, at Villa Giuggiola in Monte Conero

A wheelbarrow filled with trash including old glass pieces, papers, and wires collected by Local Bizzarro at Villa Giuggiola in Monte Conero

Mattia Fiumani founder of Local Bizzarro at Villa Giuggiola in Monte Conero

A dead motorboat lying on grass near bushes and trees at Villa Giuggiola in Monte Conero, dismantled by Local Bizzarro

Leafless trees and branches, before the work done by Local Bizzarro at Villa Giuggiola in Monte Conero

A scenic landscape view of the hilly Conero countryside with trees, a partly cloudy blue sky, after the work done by Local Bizzarro

A woodworking workbench with various tools and wood pieces, including a cordless drill, a saw, measuring tape, glove, and wooden planks in a workshop.

Interior of a wooden sauna in Villa Giuggiola under construction with tools including a drill, level, and couple of blocks on the floor

On a hillside at sunset, among rows of freshly tilled earth by Local Bizzarro

Group of Local Bizzarro people planting and tending to young plants in a garden outside on a sunny day with a clear blue sky.

Conero Film + ADV (CFA) was established in 2023 to champion sustainability practices in the film and advertising industries. This initiative was made possible through the collaborative efforts of the Local Bizzarro team and MontanariPR.

In its first edition, CFA received 311 film submissions. The second edition saw an impressive growth, with over 800 submissions. From these, 60 films were selected for screening, and 20 productions were honored as award winners across various categories.

Across its two editions, Conero Film + ADV has welcomed over 500 attendees to its awards shows, talks, and panels. But CFA isn’t about quantity—it’s about fostering meaningful connections. By capping attendance at a maximum of 100 guests at our Creative Retreat, we ensure an intimate atmosphere where everyone gets to know each other.

With our next edition inn 2025, Conero Film + ADV continues its efforts to promote sustainability practices within the film and advertising sectors. Sustainability towards:

The Environment

through a more conscious approach to production and through narratives that focus on environmental or social issues;

Human Nature

achieved through a collaborative spirit between brands and filmmakers, with the potential to create meaningful and far-reaching audiovisual content.